Earthly Family's Culture of Sweden
Smorgasbord and Swedish culture
sweden.se has a number of articles, interviews and the like to help you get a feel for the Swedes.
The Xenophobe's Guide to the Swedes
Wikipedia and the culture of Sweden
Åke Daun, Professor of European Ethnology and author, has written countless articles about the Swedes, mostly in Swedish. Here is one on Swedish Myths and another on The Swedish Mentality.